To modernize Developer Gateway with a responsive redesign, improve API discoverability, and enhance testing capabilities, aligning the experience with Wells Fargo's branding.

See it live:
→ developer.wellsfargo.com

My Role

• Leadership: Drove the responsive redesign and rebranding of the Developer Gateway.

• Focus Areas: Focused on modernizing visuals, enhancing API discoverability, and improving UX.

• Collaboration: Worked closely with engineering and product teams to align technical and user goals.

  
  

Challenge

1. Complex API Documentation: Developers struggled to navigate and integrate APIs efficiently.

2. Ineffective Tools: Discovery tools were clunky, leading to slower integrations and higher drop-off rates.

3. Outdated Design: Limited testing capabilities created unnecessary delays and frustration.

Solution

1. Modern Redesign: Revamped the platform with a responsive interface and a fresh, on-brand visual identity for Wells Fargo.

2. Simplified API Discovery: Organized the catalog and improved search functionality to make navigation intuitive.

3. Improved Sandbox Experience: Redesigned the interface, cutting testing setup time by 20%.

4. Cross-Functional Collaboration: Partnered with engineering and product teams to balance usability with technical requirements.

Key Results

1. Faster API Discovery with improved tools.

2. Increased Mobile Engagement due to responsive updates.

3. Faster Testing Setup with redesigned Sandbox.

4. Rise in Engagement, transforming the platform into a developer-friendly tool.